Perhaps we were to witness Miu Miu-esque hemlines or Versace-esque heels sartorial signifiers that things were rising. Given that, up until recently, fashion had sex on the brain, Scott’s quote could have been interpreted as a metaphor. So I took inflation into the collection.” “The cost of everything’s going up: housing, food, life. INSTAGRAM / talking about inflation,” mused Jeremy Scott, backstage at his Moschino SS23 show last September. Rarely, though, does a fad do both, as is the case for the recent (again, literal) expansion of items. Often, trends reflect cultural, political and economic goings-on, with seasonal looks serving as a total contradiction to the state of global affairs, or a more literal reflection of them. It is nothing novel that fashion serves as a mirror to the world. In Australia, “CPI inflation over the year to the December quarter was 7.8 per cent, the highest since 1990,” per the Reserve Bank of Australia, and although it is expected to decline throughout the year, many are still feeling the pinch. A global financial crisis looms large, with the cost of living rising and wages remaining stagnant in the fallout from the bygone pandemic. We entered 2023 with a sense of economic doom. Julia Fox sports inflatable slides at Milan Fashion Week | RACHPOOT / BAUER-GRIFFIN / GETTY IMAGES It seems as though fashion - like the economy - is going through a period of inflation. Sam Smith at the 2023 Brit Awards | GETTY IMAGESĭID YOU NOTICE the pool toys on the Moschino runway last season? Or have you picked up on the recent puff-ification of products at Prada, or seen the cloud-like Coach Pillow Tabby taking over your Instagram feed? Perhaps, you giggled along with the rest of TikTok when Kendall Jenner shot that Loewe padded bomber to the top of the trend cycle (it was the seventh hottest product of Lyst’s 2022 Q4 roundup, FYI - despite online criticism) or noticed Sam Smith’s inflated, custom Harri look at the 2023 Brit Awards? Most recently, you might have spotted Julia Fox at Milan fashion Week, wearing a pair of bubble-esque slides?
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